{"product_id":"zapmike-fermented-fish-sauce-som-tum-formula-350ml","title":"Zapmike Fermented Fish Sauce Som Tum Formula 350ml","description":"\u003cp\u003eElevate your som tum and Isan-style dishes with \u003cstrong\u003eZapmike Fermented Fish Sauce (Som Tum Formula)\u003c\/strong\u003e by celebrity chef Mike Piromphorn — the secret ingredient behind that deeply savory, funky, and authentic northeastern Thai flavor that no ordinary fish sauce can replicate.\u003c\/p\u003e\u003cp\u003eCrafted specifically for som tum (green papaya salad), larb, and grilled meat dipping sauces, this fermented fish sauce (น้ำปลาร้า) brings the bold, umami-rich depth of traditional Thai Isan cooking straight to your table. Endorsed by one of Thailand's most beloved culinary personalities, every bottle is a shortcut to the real thing.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSom Tum Formula — optimized for papaya salad, larb, and Isan dishes\u003c\/li\u003e\n\u003cli\u003eRich, complex fermented fish flavor with authentic Thai character\u003c\/li\u003e\n\u003cli\u003eBy Mike Piromphorn — Thailand's trusted culinary brand\u003c\/li\u003e\n\u003cli\u003eVersatile: use as a marinade, dipping sauce base, or seasoning\u003c\/li\u003e\n\u003cli\u003eNet volume: 350ml | Product of Thailand\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Zapmike","offers":[{"title":"Default Title","offer_id":43470057275510,"sku":null,"price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0700\/1017\/5606\/files\/Zapmike.png?v=1780460953","url":"https:\/\/thaimarketonline.com\/products\/zapmike-fermented-fish-sauce-som-tum-formula-350ml","provider":"Thai Market Online","version":"1.0","type":"link"}